BY KELVIN DANLADI ISA 

Creativity is the ability to initiate something new or add value to existing one. Before I share successful entrepreneurs view about creativity let me bring to your notice, on how your brain works in terms of creativity. Research has shown that human brain is divided into two hemispheres. The left and the right side, those who are good with reading and maths are said to be left brain dominant. The right hemisphere of the brain is more spartially oriented. Most of academic education works are left brain dominant. Creativity is from the right hemisphere of the brain. Most schools and colleges always teach you what you can use your left hemisphere, but it is left for individuals to exploit the right brain and use it. Creativity is the surest way to success in the world we are into in this generation. But in reality, it requires both sides of your brain to be successful. It takes the combination of the left brain (for the words and maths skills), and the right side of the brain (for creativity) to succeed. Listed below are some of the ways successful entrepreneurs and ordinary people approach creativity. 
SUCCESSFUL ENTREPRENEURS APPROACH TO CREATIVITY 
. Successful entrepreneurs know that for them to succeed, they must package a new skill, idea, or product. To attract the society's patronage. 
. Successful entrepreneurs know that every individual is creative in one way or the other. So, what they do is to discover themselves. 
. Successful entrepreneurs know that accepting responsibility for their lives is what makes them creative. 
. Successful entrepreneurs know that the road of creativity to success has no traffic jams. So, they use it and move freely to success. 
. Successful entrepreneurs know that it is their creativity that will make them to succeed, not government, parent, or the society they are born into. 
ORDINARY PEOPLE'S APPROACH TO CREATIVITY 
. Average people settle with the norm and wait for luck to be successful 
. Ordinary people believe that only few are lucky to be creative. 
. Ordinary people don't accept responsibility, so they are never creative. 
. Ordinary people rely on government, parents, or society for their success. 
. Ordinary people don't know this, so they keep on jamming themselves in the labour market without progress. 
 
In conclusion, creativity is a term that depend on your thinking attitude and maturity, before it can be achieved. Therefore, if you want to succeed, you should strike out on new path, rather than travel the worn path of accepted success. 

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